RCN SEO Campaign
RCN provides high-speed Internet, digital TV and phone services to Chicago, New York, Philadelphia, Boston and Washington DC.
Improve Rankings Online
RCN (Digital TV/Internet/Phone provider) wanted to increase traffic and sales conversions on their website.
strategic & execution
Hyper-Local for Hyper-Success
Stealth recommended a comprehensive Search Engine Optimization strategy to improve RCN’s ranking on popular search engines. Since RCN occupies limited portions of certain large markets, Stealth adopted a hyper-local SEO strategy.
More Traffic, Less Bounce
Within six months after SEO tactics were implemented, organic search engine traffic increased 253%. Average bounce rate declined 22%. And, most importantly, online sales generated directly through organic, non-branded search traffic has increased an average of 21%.